PR1X

While I had mostly worked on printers and such for Brother, this was my first experience writing copy for an embroidery machine. After researching the client-provided specifications and briefs, I was able to translate it to easily understandable brochure and web copy for the consumer - while creating a catchy headline to immediately drive its point across.

I planned the entire layout, followed by how the images and copy should be placed to best communicate the benefit to consumers.